In search of the perfect wave? Try an electromagnetic one. Just like the ocean’s tidal forces, el...

Perfect for tactile learning and creative play, Playfoam Pluffle ™ Twist Glow in the Dark is t...

Create an adorable Mad Mattr pandacorn with the Pandacorn Sparkle Mattr set! Make the Mad Mattr s...

Kids of all ages love to stretch their imagination muscle with Mad Mattr! This super-soft buildin...

Co-created an out-of-this-world mad Matter experience with the Mad Matter Galaxy set! Make the Ma...

Make your dream getaway a reality with the soft, silky feel and the sweet scent of paradise.Crazy...

Crazy Aaron’s new SCENTsory Putty goes way beyond scent to invoke a total sensory experience like...

Did you know that a dinosaur's scaly skin was actually very soft and pliable? Just like Thinking ...

The ancient Egyptians were amazed by the scarab beetle. Its beautiful, color-shifting exoskeleton...

A perfect fairytale! Take a magical joyride, on the most dazzling pony, as you make your way up t...

Leave Earth's atmosphere and blast off to a new galaxy! Use the heat of your hands to transform y...

You’ll “bee” mesmerized by the energetic amber and glistening gold hues of Honey Hive® Thinking P...